I'm a former corporate employee who decided to ditch the 9-5 and start my own at-home business.
Now, with a lukewarm cup of coffee in one hand and a baby on my hip, I'm balancing #allthethings
THE sugar studios blog offers tips, tools and my own tried-and-true tricks for growing your beautiful business.
December 19, 2017
For years I struggled with posting photos of myself for my business. The pictures I had didn’t feel professional enough and they weren’t matching the vision that I had in my head.
I bet you can relate. ????
Then, I finally hired a professional brand photographer and it was one of the best decisions I’ve ever made for my business!
Branding photos are essential if you plan to get your business noticed.
If you can only do one thing to improve your brand right now, it should be professional brand portraits.
Let’s make sure your session gets you the knockout photos you’ve been dying for.
Here’s what you can do to prepare…
Before I booked a photographer I put together a secret board on Pinterest of inspirational brand photos. You can share your board with the photographer you hire so that she can get a visual idea of what you are looking for.
Weeks before your branding photo session you should be planning out the location, props and your wardrobe.
You can use props to add personality to your branding photos and to tell your brand story. Work with your photographer and tell them your ideas.
Plan for at least two wardrobe changes during your shoot. It’s important to have a variety of looks so that all of your images don’t look the same.
And we’re looking for any excuse to buy new clothes, am I right?
Before your big day do a run through and practice using your props and wardrobe. Look at yourself in a full length mirror and try out some poses that you like.
Getting yourself into a mindset is so important.
You deserve this photo shoot, your business deserves this.
Listen to any music that gets you psyched.
Do something special for yourself that day like get a manicure or a blowout. Ok, maybe both 😀
Lastly, have fun! Enjoy this moment because it will come across in your photos.
Here’s a peek at my branding photo session for some inspiration…
Photos by: Ashleigh Malangone
What do you think of this article? Do you have any questions for me? Ask me in the comments box below!
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