I left the 9–5 to start my own business—now I share my best branding, website, and business tips (with a toddler on my hip and coffee in hand). Read my story
A simple mini course to help you finally start your blog
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Your brand’s personality plays a role in how you connect with clients.
When your brand personality shines through in everything you do, your audience will learn to connect with your brand and build a trusting relationship.
This is how brands are built.
I’m going to help you uncover your brand’s unique personality with my free Brand Personality Quiz (skip to the end if you can’t wait!).
WHAT IS A BRAND PERSONALITY?
A brand personality is how your audience perceives your brand, and how you choose to communicate with your audience.
If your brand was a real person would they be…
Witty and charming?
Practical and down to earth?
Type A or Type B personality?
Tech-savvy or a fashionista?
Often, your brand is a reflection of yourself.
HOW TO FIND YOUR BRAND’S PERSONALITY
According to experts, your brand falls into one of the following 5 personality categories:
Sincere
Excited
Competent
Sophisticated
Rugged
Keep scrolling to take my free Brand Personality Quiz to discover which personality best fits your business based on your unique style, values, and goals.
DEFINING YOUR BRAND’S ROLE
Once you get to know your brand’s personality, you can begin to think about how your clients relate to your brand.
Are you their…
Trusted advisor
BFF
Role model
Every element of your branding should reflect your brand’s personality. From your logo design and typography style to the tone of voice you use, your audience likes you and wants to make you a part of their life.
I'm a former corporate employee who decided to ditch the 9-5 and start my own business. Stick with me while I share my best business tips, design advice and website how-to's.
