I struggled for years with posting photos of myself for my business and I even tried to take my own branding photos. Nothing felt right.
I bet you can relate. 😉
Then, I hired a photographer. #hallelujah
Branding photos are essential if you plan to get your business noticed (and I was looking to get noticed!).
If you can only do one thing to improve your brand, it should be professional brand portraits.
Let’s make sure your session gets you the knockout photos you’ve been dying for.
Here’s what you can do to prepare…
1. Create an Inspiration Board
Before I booked a photographer I put together a secret board on Pinterest of inspirational brand photos. You can share your board with the photographer you hire so that she can get a visual idea of what you are looking for.
2. Plan the Details
Weeks before your branding photo sesh you should be planning out the location, props and your wardrobe.
You can use props to add personality to your branding photos and to tell your brand story. Work with your photographer and tell them your ideas.
Plan for at least two wardrobe changes during your shoot. It’s important to have a variety of looks so that all of your images don’t look the same.
And we’re looking for any excuse to buy new clothes, am I right?
Before your big day do a run through and practice using your props and wardrobe.
Is it starting to feel it’s like your wedding day yet?
6. The Day of the Shoot
Getting yourself into a mindset is so important.
You deserve this photo shoot, your business deserves this.
Listen to any music that gets you psyched.
Do something special for yourself that day like get a manicure or a blowout. Ok, maybe both 😀
Lastly, have fun! Enjoy this moment because it will come across in your photos.
Here’s a peek at my branding photo session for some inspiration…
Photos by: Ashleigh Malangone
What do you think of this article? Do you have any questions for me? Ask me in the comments box below!
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